Chitkara University Publications

Corporate Social Responsibility and Education in India

Abstract:

Today, education faces the rising challenges of standardized testing, strained budgets, teacher retention, and global workforce competition. Businesses have begun to take a more targeted approach in their corporate social responsibility programs and are seeking to impact areas that have a correlation with their own business goals. For many businesses, education is an important part of their plans, since the needs exist in all geographic areas, across all subject areas, and for all kinds of people. The bottom line is that educational outreach efforts have the capability to make a real and lasting difference for all players involved.

Author(s):

  • Abha Chopra, DAV College, Sector 10, Chandigarh
  • Shruti Marriya, DAV College, Sector 10, Chandigarh

DOI: 

Keywords: 

Corporate Social Responsibility, Profit maximization, Profit Optimisation, Socially Responsible Investment, CSR in India

References:

Bhattacharyya, B. (2009), Bringing Education to Children of Lesser Gods: Bharti Foundation’s Satya

Bharti School Programme, Management & Change, Vol.13, No.1, 2009, pp.1-4.

Carroll, Archie B (1999), Corporate social responsibility: Evolution of definitional construct. Business and Society 38(3), 268–295.

DEL/HEFCE/HEFCW/SHEFC/OST. Higher Education-Business and Community Interaction Survey (London: HEFCE), available online at http://www.hefce.ac.uk/reachout/hebci/ (last accessed 20/12/2007).

Friedman, M. (2002), Capitalism and Freedom, Chicago: University of Chicago Press.

K. M. Mittal, (2011) CSR, Elementary Education and Vocational Training: An Indian Perspective International Conference on Technology and Business Management, March 28-30.

Pinkston, T. S., & Carroll, A. B. (1994), Corporate citizenship perspectives and foreign direct investment in the US. Journal of Business Ethics , 13 (2), pp. 157- 169.

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Seema Gupta (2000), Enabling Business Community Partnerships, Management Review , IIM Bangalore

 

 

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